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Senior Director, Product Management- MarTech, AdTech, and Item Data Management (164761)

TX - Austin

  • Date Posted: May 25, 2022
  • Travel: 0-10%
  • Functional Area: E-Commerce
  • Position Type: Full Time
  • Relocation Provided: Yes

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Position Description:
Position Purpose:
The Home Depot is looking for an exceptional Marketing and Advertising Technology Product Management leader to deliver differentiating capabilities in the Marketing Technology, Advertising Technology, and Item Data Management spaces.

The Sr. Director, Product Management will be responsible for leading the product organization that supports our partners and customers with world class technology solutions in the spaces of customer identity, audience management, content management, advertising technology, retail media, and enterprise item data management. In cooperation with Engineering and UX partners, the Sr. Director, Product Management is responsible for setting the vision for the overall Marketing, Advertising and Item Data technology stacks and for supporting the leaders and product managers that work with each of these technology pillars.

The Sr. Director is responsible for collaborating across multiple business units to develop and define roadmaps and governance structures that meet the needs of internal and external customers.  They are responsible for ensuring that all supported technology pillars are bound by a common vision and roadmap, and that they interoperate with progressively greater integration, automation, and effectiveness. The Sr. Director will lead a team who owns research and evaluation of overall platform solutions (both internal and external) and will be the company’s leading expert on MarTech, AdTech and Item Data Management Technology at The Home Depot and in use by other benchmark companies.

The Sr. Director will also present to executive leadership and must be able to work at the strategic level (generating bold and innovative ideas for growth) and gain buy in and alignment. They should be passionate about the MarTech, AdTech and Item Data spaces and how they create better outcomes for internal customers and ultimately for our end-customers, making their experiences with The Home Depot more consistent, valuable, personal and intuitive.

Major Tasks, Responsibilities & Key Accountabilities:
40% Strategy & Planning:

  • Applies business domain and product management expertise to drive the overall product strategy for a particular business domain, create growth for the business, and deliver value for our customers
  • Drives the prioritization, sequencing and execution of product roadmap to ensure that capital is effectively deployed
  • Partners with functional and technical leaders to identify and plan for the capabilities necessary to deliver on the product roadmap for the associated business domain
  • Provides input into Enterprise Product Roadmap planning to ensure alignment across the enterprise
  • Stays abreast of research and market analysis, meets with third party vendors, and maintains knowledge of business domain, industry innovations, technology platforms, and product management best practices
  • Understands financial and business impacts product strategy decisions and prioritizes updates to support the enterprise roadmap
  • Establishes and nurtures strategic vendor relationships; owns strategic vendor relationships as needed to align to domain, portfolio, and enterprise strategic objectives

20%- Operations:
  • Drives product development quality by reviewing performance and directing work efforts to ensure product management practices are adhered to and delivered in alignment with company, stakeholder and end-user priorities
  • Understands enterprise goals and KPIs to ensure value is delivered against them
  • Consistently monitors product-related metrics and pivots as necessary to realize intended value
  • Drives operational excellence to create internal customer satisfaction and meet operational metrics
  • Enables consistent measurement and transparent visibility of results, dependencies, and connection points across multiple stakeholders at all levels in the organization

20%- Enablement:
  • Establishes and refines a highly effective and tactfully executed product management discipline for the associated business domain
  • Supports successful delivery of product management practices by advocating for the position of product management as it relates to customer backed design and prioritizing work based on value
  • Advocates for the end user and stakeholder by empathizing with and understanding user needs and becoming the domain expert
  • Champions business domain and associated product management vision and strategy
  • Creates a healthy team culture of happy and productive associates who understand the vision and strategy and are empowered to make the decisions necessary to execute and meet clearly defined and communicated metrics
  • Drives innovation with her/his team and empowers them to make decisions

20%- People Development:
  • Shapes and supports product management leaders (direct reports) who can strengthen The Home Depot's product management bench strength, improve upon existing capabilities, and develop others who understand and advocate for product management excellence across the enterprise
  • Attracts, retains, develops and motivates product management talent
  • Manages and coordinates strategic direction for staff
  • Provides leadership, mentoring and coaching to direct reports
  • Conducts annual and mid-year reviews, reviewing individual development plans and providing performance feedback

Nature and Scope:
  • Reports to VP, Ecommerce and Interconnected Experience.
  • This role has from 3 to 6 direct reports.

Environmental Job Requirements:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Typically requires overnight travel less than 10% of the time.

Standard Minimum Qualifications:

  • Must be eighteen years of age or older.
  • Must be legally permitted to work in the United States.

Education Required:
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.

Years of Relevant Work Experience:
8 years

Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.

Preferred Qualifications:
  • Previous experience in Marketing, Advertising and/or Item Data Management spaces, with Product Management experience in these spaces more strongly preferred.
  • Proficient in leading a successful product team within a fast-paced, multi-division, national company
  • Proficient in defining, communicating and driving value propositions, success metrics and outcomes
  • Proficient in shaping, aligning and guiding execution of strategic direction for a domain or significant portfolio segment
  • Proficient in utilizing deep market and industry knowledge to achieve strategic objectives
  • Ability to concisely, confidently and effectively communicate, advocate for, and demonstrate the value of product management
  • Proficient in communicating, building influence and developing relationships with functional and technical leaders across all levels in the organization
  • Proficient in selecting and leading strategic vendor relationships or acting as the primary point of contact for strategic partnerships
  • Proficient in managing and developing direct reports who lead others

Knowledge, Skills, Abilities and Competencies:
  • Attracts top talent: Attracting and selecting the best talent to meet current and future business needs
  • Builds effective teams: Building strong-identity teams that apply their diverse skills and perspectives to achieve common goals
  • Business Insight: Applying knowledge of business and the marketplace to advance the organization's goals
  • Collaborates: Building partnerships and working collaboratively with others to meet shared objectives
  • Courage: Stepping up to address difficult issues, saying what needs to be said
  • Cultivates Innovation: Creates new and better ways for the organization to be successful
  • Customer Focus: Builds strong customer relationships and delivering customer-centric solutions
  • Decision Quality: Making good and timely decisions that keep the organization moving forward
  • Develops Talent: Develops people to meet both their career goals and the organization's goals
  • Drives Engagement: Creates a climate where people are motivated to do their best to help the organization achieve its objectives
  • Drives Results: Consistently achieving results, even under tough circumstances
  • Drives Vision and Purpose: Painting a compelling picture of the vision and strategy that motivates others to action
  • Financial Acumen: Interpreting and applying understanding of key financial indicators to make better business decisions
  • Organizational Savvy: Maneuvering comfortably through complex policy, process, and people-related organizational dynamics
  • Persuades: Using compelling arguments to gain the support and commitment of others
  • Plans and Aligns: Planning and prioritizing work to meet commitments aligned with organizational goals
  • Situational Adaptability: Adapting approach and demeanor in real time to match the shifting demands of different situations
  • Strategic Mindset: Seeing ahead to future possibilities and translating them into breakthrough strategies

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.